Business Advice

Creating a Profitable CRM Strategy for Your Business

To run a successful (and profitable) business you need to make certain that you’re generating fresh leads, converting them, and then retaining those customers for as long as you can. With marketing and lead generation costing five times more than retention it makes a lot of financial sense to keep the clients you’ve already won. But to grow you need more of the same. This is where...

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Why a CRM is Critical to Your Business Growth and Success

When it comes to business success and growth there are few, if any, examples that don’t have systems and processes at the core.   When you consider a business, what is it made up of?   The employees? Maybe.   The customers? Possibly.   The office building, brand, or products and services? Well yes.   But if you were to sell it, how would all that fit together?   You could argue that without processes a business...

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Empowering Your Team and Growing Your Business With a CRM

There’s no doubt about it, two heads are better than one. And ten heads are often better than five. Getting a team together to help you achieve more in your business helps you to grow, develop, and ultimately be more profitable.   Weekly or daily meetings are fine when you have a very small team, but with the ever-increasing remote working culture, how do you keep everyone...

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We’re Going to Give Away a Little CRM Secret…

Your CRM (Customer Relationship Management Tool) should be the heart of your business.   If you’re trying to grow your business then your CRM should be one of the areas you look first to find the possibilities and future sales in your funnel.   If you’re going to networking meetings and not using a CRM then you’re making it harder for yourself and/or your sales team.   If you’re not using...

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How to Create a Passive Income: Part 1

When you’re working really hard to build your small or medium business, passive income might sound too good to be true. Depending where you hang out online, you could be forgiven for thinking it’s all a scam and not possible.   But passive income isn’t new and it’s certainly not a myth. A well-run business can give you a passive income. A good system that’s set up...

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Sales and marketing tips: Who Do You Think You’re Talking To?

Marketing your business is important. Getting it right (or wrong) can make or break a business.   You probably know that.   Strong marketing, targeted well, and aimed at the right people can really make your business fly.   But there’s a problem. You can’t just market to anyone.   Marketing needs to be targeted, it must speak to your ideal customer, and it absolutely has to be relevant to them. If it’s...

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Getting New Leads Might be Costing You Business…

Want more business? Of course you do. Without it you’ll be in trouble like ToysRus, Blockbuster, and some of the other big names we’ve seen fall. Innovating is incredibly important here, too.   But getting new customers is where your business focus should be concentrated. Isn’t it?   Well… sort of.   More often than not, we see businesses chasing new leads. Well, we would – that’s what SalesRadar is very...

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Do You Want to Predict the Future of Your Business?

Ever sat at your computer and wished you had a crystal ball?   Wouldn’t life and business be so much easier if you knew what was coming up? Wouldn’t it be wonderful to predict the future?   (Well maybe not all of it - but what about those parts of your business that so much blind faith is applied to?)   We’re convinced you can predict a lot of what will...

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Attracting new interest and leads to your sales funnel should be high on your marketing focus. If it’s not, then you’ll soon find your customer base dwindling.   A sales funnel can include many things, but effectively it’s where your leads and enquiries come and what you do to ensure they keep popping into your inbox or calling you on the phone.   Sales funnels are essential, and even...

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