Advertising

Generating sales can take time. There’s so much you need to do, including following up on sales leads, nurturing a sales funnel, networking, and marketing. Time is often limited, so making the most of it in all areas of your business is a high priority. When it comes to your sales funnel there’s no better place to start than with your perfect customer. You need to really know and understand...

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Are You a Creature of Habit with Your Sales and Marketing?

Building a business or even keeping it where it is requires a lot of work. It doesn’t have to be hard work though (as working smartly is what you should be doing) but it clearly takes a lot of work over time.   When you’re looking at any business, the marketing you do and then the sales thereafter are the lifeblood of a business. Actually they’re more...

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Sales and marketing tips: Who Do You Think You’re Talking To?

Marketing your business is important. Getting it right (or wrong) can make or break a business.   You probably know that.   Strong marketing, targeted well, and aimed at the right people can really make your business fly.   But there’s a problem. You can’t just market to anyone.   Marketing needs to be targeted, it must speak to your ideal customer, and it absolutely has to be relevant to them. If it’s...

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Sales aren’t at the top of most people’s list. It’s probably because they usually go hand in hand with rejection. When you hear successful salespeople speak or when you read their books, it seems they’ve managed to cope with rejection and just got better at getting on with it. But that’s a tough one to learn if you really don’t want to experience rejection. Door-to-door sales...

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image

The most crucial aspect of any business is selling the product or service. Without sales the business will not exist. All sales have to begin with some kind of advertising and this advertising must be seen or heard by the prospects. The success or failure of the advert will be down to the advert itself. You will want your prospects to react in the right...

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Gatekeeper

Marketing is not about spending millions of pounds with flashy entertaining ads and commercials; it’s about communicating the right message to the right people. People are looking for your product, service, and or opportunity. If you think you cannot build a business from your home without spending lots of money on advertising, think again....

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trade shows

What happens at the trade show is obviously import to your success, but equally important is what happens after the show ends. This is where most exhibitors drop the ball. Differentiate your company from its peers and maximise the full value from your trade show participation. To truly benefit from all the hard work what went into exhibiting, you must ensure that appropriate follow-up activities...

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