It’s January and many businesses are getting ready for their annual tax return. If you’re an accountant then we feel for you. It must be a very busy month back right after the Christmas break each year. But it’s doubtful you can really forget to pay your tax bill as HMRC will be right on your case with reminders via emails and text messages. Reminders really work,...
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Ever sat at your computer and wished you had a crystal ball? Wouldn’t life and business be so much easier if you knew what was coming up? Wouldn’t it be wonderful to predict the future? (Well maybe not all of it - but what about those parts of your business that so much blind faith is applied to?) We’re convinced you can predict a lot of what will...
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You’ve probably heard the often-quoted saying that people buy from people, right? In sales, marketing, and branding, and in many small and medium businesses, it’s the personal touch; the human part, that usually sways the sales. That because ultimately, when all is said and done – we’re buying and selling from people. Adding a human touch to your lead generation and marketing is a must and when...
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How are your leads doing? Growing well? Turning into sales all on their own with no interruption from you? Amazing how they just fall into your lap, isn’t it…? No, didn’t think so. Like most of the areas of your business your sales leads need work and encouragement to turn into the great plans that you have for them. Leads need your attention. But we see all too often...
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Attracting new interest and leads to your sales funnel should be high on your marketing focus. If it’s not, then you’ll soon find your customer base dwindling. A sales funnel can include many things, but effectively it’s where your leads and enquiries come and what you do to ensure they keep popping into your inbox or calling you on the phone. Sales funnels are essential, and even...
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OK, we admit it. Asking for sales isn’t our favourite past time either. It’s that fear of rejection, isn’t? Being told “no” is often the reason most sales people won’t ask for the sale at all. Wouldn’t it be lovely if everyone came to you, eh? But it’s a busy world out there, and if you have a product like we do, that not everyone knows exists...
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