Most business owners and marketers know that “the money is in the follow-up”. They’re aware you need to keep in contact with people you meet at networking events or those who enquire about your business. Most people know that. Most people also know that you can’t just follow up once or twice; they know it takes multiple times and different channels. Most understand that. Most businesses spend time bringing...
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At the end of 2017 there were over 1Million apps on the Google Play Store and 2.8Million on the App Store. There’s an app for almost everything. It’s easy to see how digitally connected we’ve all become. If you’re anything like us, you’re rarely more than a few metres from your smartphone – even when you’re in bed at night. We’re connected more than ever…. But we’re...
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The phone never stops ringing, your email inbox is on fire, and you’re never left wondering where the next business is coming from. Life is good! That’s what it’s like when you have a good business, strong marketing, a healthy sales funnel and a solid system in place. But what if your world isn’t like that? What if your phone is just PPI calls and your emails...
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It’s January and many businesses are getting ready for their annual tax return. If you’re an accountant then we feel for you. It must be a very busy month back right after the Christmas break each year. But it’s doubtful you can really forget to pay your tax bill as HMRC will be right on your case with reminders via emails and text messages. Reminders really work,...
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Ever sat at your computer and wished you had a crystal ball? Wouldn’t life and business be so much easier if you knew what was coming up? Wouldn’t it be wonderful to predict the future? (Well maybe not all of it - but what about those parts of your business that so much blind faith is applied to?) We’re convinced you can predict a lot of what will...
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You’ve probably heard the often-quoted saying that people buy from people, right? In sales, marketing, and branding, and in many small and medium businesses, it’s the personal touch; the human part, that usually sways the sales. That because ultimately, when all is said and done – we’re buying and selling from people. Adding a human touch to your lead generation and marketing is a must and when...
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